A little bit about me
I'm Jordi, a web designer and Framer developer based in Deventer, Netherlands. I design websites with a clear identity, built around what makes each project distinct rather than what's trending.
Story
Before design I spent 15 years working inside tech companies, including Tiqets, Oura, Mintos and Kioxia. Over time the work evolved from translation into SEO, UX content and eventually data-driven decision making. I started asking questions about why people behave the way they do on websites, and I couldn't stop.
That curiosity led me to design. And it shapes how I approach every project, not just how it looks, but how it works.
My philosophy
Design works when it's honest. When it reflects something real about the people or project behind it rather than borrowing from a template or chasing a trend. I'm drawn to projects where the answer isn't obvious. Where you have to dig before you can build. That process of finding the essence of something and building around it is what brought me to design in the first place. Everything else follows from that.
Beyond design
When I'm not designing I'm usually outside with a camera. Photography taught me to see light, composition and mood long before I understood design, and that eye shapes everything I make. You can see some of my work on Instagram at @jordichaseslight.